ad specs.
Advertise on our network of websites to reach the right people, at the right time, in the right context.
Maximise the return on your investment and make every click count by taking advantage of the Reach display network and our exciting portfolio of digital ad solutions.
Display Advertising
Print Advertising
Video
Ad Guidelines
970×250 Billboard
A brand-centric format that performs well when placed in a premium position on the page, These can contain flat imagery or rich media to deliver eye catching results.
Display dimensions (WxH) 970 x 250 PX |
Max file size 60 KB (if Reach hosted) |
Resolution (Pixels/Inch) 72 DPI |
Colour Format RGB |
File Formats GIF, JPEG, JPG, PNG, Approved 3rd Party tags, HTML5 (HTML5 creatives can either be supplied as a 3rd party tag or as a self-contained HTML5 creative) Flash assets are not supported |
Looping limit 30 seconds. Length of animation must not exceed 30 seconds. No looping beyond 30 seconds. |
Platform Desktop, Tablet |
Display dimensions (WxH) 970 x 250 PX |
Max Initial load 60 KB |
Max subsequent polite load 200 KB |
Resolution (Pixels/Inch) 72 DPI |
Colour format RGB |
File Formats Approved 3rd Party tags, HTML5 (HTML5 creatives can either be supplied as a 3rd party tag or as a self-contained HTML5 creative) Flash assets are not supported |
Max animation length 15 SEC |
Max frame rate 25 FPS |
Recommended frame rate 15 FPS |
Platform Desktop |
We support The IAB UK and The Coalition for Better Ads initiatives to create a better ad supported user experience. All ad formats and creative must adhere to The Better Ads Standards.
Key Contacts
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