Case Study

Innovative Education Programme

The brief

A local college based in Wales recently asked Reach Solutions to help promote a special open evening to highlight its new A-Level programme through multiple solutions.

Our solution

Our commercial team developed an integrated campaign for the client that included Digital Display Advertising, enhanced by Reach's hyper-effective plus+ targeting technology. Content Marketing and Social Media Advertising was also a key part of the campaign.

Our reach

As a direct result of adding audience+ to their display campaign, the college's CPA (Cost Per Acquisition) was reduced by £39.72. In addition, the content marketing article received 321 page views and the boosted Facebook post attracted 215 engagements.
41.2k
social reach
100k
digital advertising impressions
£15.83
cost per acquisition

Main solutions used

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