Reach Solutions
Vicki Barlow
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22 November 2023
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3 min. to read

How to recruit in 2024

Are you thinking of adding to your team in 2024? According to Google Trends, job searches tend to peak in January so now is a great time to start thinking about your next recruitment campaign.

In this blog, we will take a look at the trends that shaped recruitment in 2023 and provide insights into what to anticipate in the coming year.

2023 recruitment trends

1 | Remote working flexibility – The pandemic accelerated the shift towards remote working, and in 2023, businesses continued to embrace flexible work arrangements. Job seekers increasingly prioritise roles that offer a balance between remote and in-office work.

2 | Diversity, equality and inclusion – Companies placed a stronger emphasis on creating diverse and inclusive workplaces. Candidates now scrutinise a company’s commitment to diversity, equality and inclusion when considering job opportunities.

3 | Virtual hiring process – Video interviews, virtual assessments, and artificial intelligence (AI)-driven recruitment tools became the norm, streamlining the hiring process and allowing for a broader pool of talent.

4 | Focus on employee wellbeing – Companies prioritised employee well-being initiatives, recognising the connection between a healthy workforce and increased productivity. Mental health support and wellness programs gained prominence in recruitment strategies.

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2024 recruitment trends

1 | Hybrid working models – The hybrid working model, blending remote and in-office work, will solidify its place as the new standard. Candidates will seek employers who offer flexibility, and businesses that adapt to this trend will have a competitive edge in attracting top talent.

2 | Continued focus on diversity, equality and inclusion – The commitment to diversity, equity, and inclusion will remain a top priority. Companies that proactively foster inclusive environments will not only attract a diverse talent pool but also enhance their overall workplace culture.

You can find out more about diversity and inclusion in our blog ‘5 ways to improve diversity and inclusion in your recruitment strategy’.

3 | AI driven recruitment – According to an article by LinkedIn: “AI can streamline the candidate sourcing and screening process, saving precious time and resources for recruiters. It can also help in removing unconscious biases by standardising the evaluation criteria.”

Whilst AI tools can help with things like screening applicants and writing adverts, the human touch should never be overlooked when it comes to recruitment.

4 | Upskilling and soft skills – As technology advances, the need for upskilling and reskilling employees becomes paramount. Companies investing in training programs to enhance the skills of their existing workforce will be better equipped to meet evolving industry demands. Similarly, people are continuing to look at the soft skills of applicants. Soft skills include things like leadership qualities, emotional intelligence and problem solving. Exploring the soft skills of candidates will help to ensure you get the best fit for your existing team.

Let us help you create your next recruitment campaign

At Reach Solutions, we understand the importance of reaching the right candidates efficiently. Our network of news sites offers a diverse audience, ensuring your vacancies reach the widest range of potential candidates. Through our sponsored content, you can showcase your business as a fantastic place to work, helping you to reach passive candidates – those people who aren’t actively searching for a new job.

To find out more about how to recruit in 2024, or to plan your next recruitment campaign, complete the short form below and one of our recruitment experts will be in touch.

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